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Poster printing: on time |
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800 | 562-0888 | ||
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800 | 554-9880 | ||
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Poster printing requires that your printer have a sense of scale. Will you mail these posters? One to each target? Packages of a ten? Fedex a hundred? It's important to work with a printer competent in fulfillment systems. We support theatrical campaigns on-the-road with real on-the-road fulfillment procedures (we get it to the right theater at the right time, before the cast gets there). Solution: choose the right shop, of course, so your work won't fall off the train. Here's how: a) we are your best path; you gain the advantage of our year-round working connections. That means your poster-printing (ie, "seasonal") work is safer, less vulnerable;
b) If your poster printing requires timely delivery and
careful attention, All printing is manufacturing. Poster Printing is custom manufacturing. For poster printing, this means pre-press and setup are important parts of printing costs, and this also means that both pre-press and setup require careful attention in high-quality poster printing. The combination of high quality and ad-hoc turnaround is typical of poster printing. Other classes of printing (eg, "publication printing") simply aren't organized to do that: it's a strategic choice, a difference. Poster printing from the Midwest carries the extra benefit of tradition (a critical mass of skilled craftsman) and a critical mass of specialization (the right hardware), all the natural result of the fact that 80% -- eighty percent -- of all America's printing (except newspapers of course) is produced in three Midwestern states, Illinois, Iowa, and Wisconsin. |
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